Valueclickmedia.com

Advertisers
Brand Marketing Solutions
Generate significant lift in key brand metrics from all forms of display advertising,
including Roadblocks, rich media and video. ValueClick Media enables you to
influence consumer behavior and brand perceptions through our extensive reach,
high level of customization, network transparency and ad effectiveness research.


The ValueClick Media Difference
• Transparent, quality network reaching over two-thirds of internet users
• Flexible ad formats, including video and rich media
• Premium inventory, including Roadblocks, individual site sponsorships,
homepage and gateway sponsorships, and micro-sites
• Behavioral Targeting as well as demographic and psychographic
segmentation capabilities
• Sophisticated ad effectiveness studies measuring attitudinal impact
• Comprehensive campaign management and reporting
Direct Marketing Solutions
Generate leads and sales through ValueClick Media’s display advertising and
lead generation solutions. Our extensive reach, industry-leading optimization
technology and direct response expertise will result in increased scale and
performance for your campaigns.
Drive actions utilizing all standard display advertising and rich media formats to
achieve your direct response objectives.
Generate leads through a variety of registration methods using our advanced
lead generation technology.
30
Publishers
Join ValueClick Media, the best advertising network partner for publishers, and
benefit from the following:
Maximum Revenue
Our commitment is to helping you earn the maximum yield for your display and
registration path inventory by giving you expert tools to earn the highest payouts
and effective CPMs possible.
Quality Advertisers
Our experienced national advertising sales team consistently generates high
quality, high performing campaigns from recognizable brand advertisers, giving
you the benefit of a top-notch sales force selling your inventory.
Advanced Technology
Our advanced user interfaces, optimization technology and reporting systems
give you all the controls needed to ensure that you earn the highest revenue
possible.
Superior Support
Our experienced publisher support team is well known throughout the industry for
providing consultative services that increase your earnings and performance, in
addition to all general customer service and account maintenance inquiries.
Display Advertising
We have assembled everything you need to be successful at monetizing
your display advertising inventory.
Representing more than 13,500 quality sites on both an exclusive and
non-exclusive basis, the ValueClick Media display advertising platform allows
publishers to earn revenue from every standard banner format, as well as popunders,
rich media and video.
Hundreds of quality advertisers, industry-leading default management solutions
and advanced optimization technology result in ValueClick Media’s ability to
maintain competitive eCPMs and the highest fill rate for your available inventory.
Lead Generation
ValueClick Media is one of the most mature and reputable lead generation
platforms. We provide our publishers with the campaigns, payouts, tools and
support to maximize yield on registration paths, web sites and e-mail lists. The
31
breadth of offers and formats available through our extensive marketplace
translates into multiple earning opportunities - with the efficiency and innovation
only offered by ValueClick Media.
The ValueClick Media Difference
• Best in breed interface
• Highest payouts
• Guaranteed on-time payouts
• Direct deposit
• Hundreds of offers, including top brands
• Multiple ad formats and exclusive offers
• Pixel in Pixel compatibility
• Tested performance and high EPCs
• Dedicated Affiliate Managers
• Registration path technology
Innovative User Interface
Our dynamic lead generation marketplace is designed with the needs of our
publisher partners in mind – allowing you to search and filter by category, new
offers, e-mail creative and the offers we represent exclusively. From a single
interface, ValueClick Media publishers have access to every type of lead
generation offer, including co-registration, cost-per-acquisition, cost-per-sale and
promotional offers.
Our flexible reporting tool allows you to look at data how you want to see it. High
level reports provide snapshots on revenue and daily performance enabling you
to spot trends on yield and successfully drive your business. We also offer
transactional extracts and detailed subID reporting, which can be used to update
your own internal reporting and financial systems.
As with all sites listed in this reference guide,
please see website for complete details